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Welcome to Washington: A Guide for New Political Appointees and Senior Government Executives

 

With the recent presidential election behind us and President Bush’s second inauguration coming up in a couple of weeks, significant changes are occurring among the top leadership: there are several vacancies among the 15-member Cabinet, and Congress is beginning confirmation hearings on 9 nominees. All told, there are typically 7,000 to 7,500 politically appointed jobs that the president must decide upon, plus a significant number of other senior level assignments.

Many people who take appointed leadership posts have managed enterprises of one kind or another in their careers, but few have done so in the federal government. While there are similarities between private and public sector management, the differences are vast and important, including: working with Congress; dealing with a career workforce; understanding money, requirements, and federal programs; interfacing with the media; and trying to sift through the federal bureaucracy. No doubt about it, senior government leadership brings many new challenges.

If you find yourself as a senior political appointee or are a new Senior Executive Service (SES) member there are some basic tenants that will facilitate the transition.

Understand Your Job. Politically appointed positions and senior government jobs usually have very specific responsibilities mandated by public law. Review the appropriate sections of the United States Code and all applicable instructions, memoranda, and policies to determine the exact breadth and scope of your new responsibilities. Also, ensure that you completely understand the boundaries of your responsibility and authority. One sure way to alienate yourself and create enemies and adversaries in the nation’s capital is to overstep your authority and infringe upon another person’s area of responsibility. Inside the beltway, political stovepipes are strong and people have lasting memories that will undoubtedly exceed the length of your particular assignment.

Develop a Strategic Planning Process Early. Developing a new strategic plan early in your tour is important for a variety of reasons. First, it clearly outlines your vision, priorities, and goals for your organization. Your job is to translate the desires and management agenda of the president into actionable objectives for your agency. A strategic plan and strategic planning process provide the vehicle and process for doing so.

Second, a plan is imperative to build relationships, which are essential to success. A robust strategic planning process helps you identify your customers, stakeholders, gatekeepers, and other critical relationships early in your tenure.

Third, the amount of data captured in one form another in the federal government is daunting to say the least. A strategic plan will help you determine that finite set of performance metrics necessary to manage your agency or organization.

Finally, there are a host of reporting requirements imposed by Congress, the Office of Management and Budget (OMB) and other agencies. A strategic plan will help to align those external reporting requirements with those measures needed for effective management. Work collaboratively with key clients and stakeholders to develop a strategic plan. Unless clients and stakeholders feel a sense of ownership in the effort, they may not support it and in some cases may oppose or subvert it.

Foster and Build Strong Relationships. Washington is a political town, and you are a political appointee; therefore it is necessary to play the political game. You will need to fight for money, jobs, influence, etc., so look to partners to help you. Identify your key stakeholders whether in Congress, the White House, the OMB, or other federal agencies, and build relationships.

Build relationships with key agency leaders, including the Secretary, assistant secretaries, and undersecretaries. Know how they operate, learn what their priorities are, and determine how best to work with them. Develop relationships based on trust and respect. Nurture and strengthen these relationships, among other things, by personally attending important meetings involving these individuals.

Form a community of interest with key stakeholders in your area, stakeholders from other related areas, and industry partners (as appropriate to your role). Interacting with stakeholders makes it much easier to accomplish your goals and fulfill your mission when you understand the major players, and they you. Build relationships with the appropriate congressional committees in both the House and Senate. Understand that Congress has both an oversight role and a partnership role. Don’t mix or confuse roles.

Establish a Management Agenda. The wheels of democracy turn slowly. Realize that most major federal programs will take longer that you will be in office. Establish priorities and identify several major initiatives (no more than 5) where you can personally make a difference and create lasting change. Ideally, all will interest you and will be consistent with the goals of your superiors. These are the programs that you should personally focus on and drive to a successful conclusion.

At the same time, there is so much information and so much to achieve that delegation is necessary. Never delegate your top priority programs or those high priority initiatives for the administration. These top priorities coupled with the top priority programs of the administration and certain high risk or controversial programs will become your management agenda

For your management agenda to succeed, you need to be aware of the agendas of others in the environment, not only higher and lower level offices, but also those who are lateral to your operations—those working on requirements and budgets, for example. These offices also need to be aware of your agenda.

Once your strategic plan is developed and your management agenda is clearly defined, you must implement a process to foster change within your organization. It is not sufficient to issue directives to re-engineer organizations or publish a strategic plan then hope that they succeed. You must develop a well-defined strategy for managing change that is well-understood and widely-accepted by stakeholders. This change plan is in addition to the strategic plan and management agenda. People are less likely to resist change if they understand the plan and have bought into it. Essential to success is the development of a communication plan that keeps everyone informed continuously through the change process.

Create a High-Performance, High-Integrity Organization. Just as in commercial industry, it is imperative to create a culture that fosters creativity and innovation; rewards outstanding performance; and attracts talented individuals. The landscape of the federal government is changing rapidly. Over the past several years, there have numerous initiatives to attract and retain federal employees, such as pay banding, pay for performance, bonuses, etc. Therefore, it is possible to put in place reward and promotion systems that recognize superior performance. It is the responsibility of the senior executive to create a culture that rewards innovation and outstanding achievement and not allow the system to deteriorate into a “salami-slice” approach of rewarding everyone for showing up for work.

Establish and articulate priorities and create a reward system based upon merit. Evaluate people on how well they are meeting or exceeding their personal performance objectives and don’t allow federal “grade inflation” to enter or continue in your organization. This will only serve to drive top performers from government service and create a culture of mediocrity. Establishing a high performance organization will not go unnoticed nor will hurt in budget negotiations. Aside from pet programs, Congress is apt to give more money to successful organizations that can justify their major programs and demonstrate sound fiscal management. Additionally, Congress is more likely to fund innovative strategies that will result in benefits to the taxpayers since taxpayers are casting ballots for our elected officials.

As this is the Federal government, it is imperative that its culture values integrity and honesty above everything else. The amount of oversight in a highly visible federal job is far greater than is seen in private industry. Private industry does have to answer to the board of directors, file appropriate paperwork with the SEC and—in light of the Enron incident—adhere to Sarbanes-Oxley, but this oversight does not compare to the level of scrutiny encountered in the federal government. Entire entities are devoted to monitoring the activities of federal agencies such as the Government Accountability Organization (GAO), the Inspector General’s Office, and OMB, not to the mention the press. Recent scandals have only heightened the scrutiny. Create an organization based upon merit, innovation and performance but utmost ensure honesty and integrity are at the forefront of your core values.

Walk the Halls. By now you have digested what you should do to manage your agency, but you still need to lead tens—if not hundreds—of thousands of people. In corporate America you have been a CEO or a senior corporate executive, but the federal government is bigger and more diverse than most any other organization. Just as in your civilian career, people are your most important asset. Lead them, talk to them, walk the halls.

Understand, however, that the federal government has its own unique human capital issues: an aging workforce, a career-minded workforce, OPM guidelines, among others. And, to score a “green” rating on the OMB scorecard, you need to implement strategic human capital management, workforce planning, internet recruiting and a host of other processes. Additionally, all of your key staff, COO, CIO, CFO, and general counsel have to follow myriad federal regulations and submit an almost infinite number or reports that are beyond your control.

Many senior officials are so diverted by the daily crises and the seemingly endless number of meetings that they fail to get out of the office and visit the “troops.” Do not fall into this trap. Go visit the employees; have town hall meetings; travel to the field activities and take an interest in the people and they will follow you. If you don’t they will just wait out you tour. Remember, most of them will still be there long after you are gone.

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